At HTeaO, President Heath Nielson said successful franchisees are heavily involved in their communities. “Sustainable growth comes from the inside out,” Nielsen said over email. “When you’re embedded in the community, you understand what it values, how it operates and
HTeaO, the nation’s leading iced tea franchise, announced a significant step in strengthening its marketing organization with the promotion of Kelsey McManemin to Senior Vice President of Marketing and the addition of industry veteran Brittany Knollmiller as Director of Marketing.
December 02, 2025 // Franchising.com // Fort Worth, TX – HTeaO announces a significant step in strengthening its marketing organization with the promotion of Kelsey McManemin to Senior Vice President of Marketing and the addition of industry veteran Brittany Knollmiller as Director
Swig was first to the dirty soda trend and HTeaO got a head start as an iced tea-only chain. But as the beverage category heats up with more competitors, how are these two hot concepts continuing to stay ahead? Alex
Ask Heath Nielsen, the president of HTeaO, a Texas-based tea and iced tea chain with 150 locations with 137 franchised and 13 company-owned, its secret, and he doesn’t skip a beat when answering. “Water is at the heart of everything
HTeaO is teaming up with Tony’s Chocolonely, the Dutch chocolate impact company on a mission to end exploitation in cocoa, to launch a new limited-time beverage: the Tony’s Chocolonely Peanut Butter Latte. Available October 1 through November 15 at participating
The Texas-based chain is growing quickly by sales and unit count. In a world dominated by drive-thru coffee chains, HTeaO is focused on a different beverage: Tea. The quick-service restaurant chain was founded in Texas in 2009, and by 2024
How does your marketing department work with other internal departments to enhance your brand’s customer experience? Kelsey McManemin Vice President of Marketing HTeaO At HTeaO, cross-functional collaboration is central to creating a consistent and impactful customer experience. The marketing team
January 13, 2025 // Franchising.com // Fort Worth, TX – HTeaO announces the launch of a comprehensive new technology suite designed to enhance guest engagement, streamline the ordering process, and elevate the loyalty experience. Developed in partnership with Detroit Labs,
Designated by the National Women’s History Alliance, this year’s theme is “Moving Forward Together,” spotlighting “women educating and inspiring generations.” Its fitting for women working in the fast casual industry, who have a reputation for working together to elevate one
HTeaO, the leading iced tea franchise in the United States, announces the appointment of four key team members as part of its strategic push for national expansion and brand recognition. These new roles reflect HTeaO’s commitment to bolstering its home
HTeaO, the leading iced tea franchise in the United States, announces the appointment of four key team members as part of its strategic push for national expansion and brand recognition. These new roles reflect HTeaO’s commitment to bolstering its home
